Which of the following is a characteristic of quantitative research?

Uses narrative data

Involves statistical analysis

Quantitative research is characterized by its reliance on numerical data and statistical analysis to derive conclusions. This approach often involves measuring variables and applying statistical techniques to test hypotheses or examine relationships between variables. By using structured instruments, such as surveys or experiments, quantitative research aims to generate results that can be generalized to larger populations. The emphasis on quantification allows researchers to assess trends, patterns, and causal relationships in a systematic and objective manner, which is fundamental to the approach.

In contrast, other characteristics associated with narrative data, emotional experiences, or small qualitative samples align more closely with qualitative research methodologies. Qualitative research typically focuses on gathering in-depth insights into individual experiences, perceptions, and meanings, often drawing from smaller, non-representative samples that allow for extensive exploration of complex social phenomena. Thus, the emphasis on statistical analysis clearly distinguishes quantitative research from qualitative approaches.

Focuses on emotions and experiences

Studies small, qualitative samples

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